Our tech conference and SKO production delivers the keynote your CMO wants, and the pipeline number your board reads first.
We produce user conferences, sales kickoffs, exec briefings, and product launches for venture-backed and public technology companies, with the multi-track sequencing your CMO and RevOps lead expect when the keynote is a Board-watched moment. We build the measurement deck before doors open, so the Monday readout is a formality instead of a scramble.
Tech events have to be cinematic, instrumented, and defensible to a Board that reads the MQL number before the highlight reel.
We know the Monday-morning readout where a VP Marketing defends a $2M event spend against last quarter’s MQL number off a deck assembled overnight. We build that measurement deck before doors open, so the readout is a formality, not a scramble.
The keynote has to be cinematic. The breakouts have to feel like a product tour. The sponsor floor has to generate pipeline the CRO will believe. Most production partners can land one of those registers; we run all three inside the same show flow, instrumented so attendance, attention, and revenue attribution report cleanly to a CMO who answers to the Board.
Six engagement types we run for venture-backed and public technology companies, and the operator detail behind each.
The user conference answers to the CMO, the SKO to the CRO, the briefing center to the CSM, the developer event to dev-rel, and the analyst day to IR. The same producer who can sequence a 10-track keynote can also hold a board-sensitive analyst room, instrumented to report attendance, attention, and pipeline, and ready to defend the spend on Monday.
User & Partner Conferences
Flagship keynote with 4–10 parallel tracks sequenced so the analyst-day audience and the developer audience don’t collide on the schedule, sponsor showfloor instrumented to attribute booth dwell back to the CRM record.
Sales Kickoffs (SKO)
Quota on day one, product on day two, playbook on day three — a show flow that lets your CRO end every keynote on a number, with recordings cut for the reps who couldn’t fly in.
Executive Briefing Centers
Demo-stage AV and floor-to-ceiling LED walls, instrumented to track which content lands with the customers your CSM is trying to expand, and the briefing-room team is trying to close.
Product Launch Moments
Press-ready livestream, b-roll package, same-day social cut-downs, PR hand-off.
Developer Events
Hackathons, DevDays, and technical deep-dive tracks, live-code-friendly AV, captured demo recordings, and the dev-rel timeline your product marketing team can hand to the launch comms group.
Analyst Days
Intimate staging for industry analysts, embargo-aware recording, and the board-sensitive content controls your IR counsel will sign off on before legal sees the deck.
We already know the stack your marketing-ops team is running.
- CRM-integrated lead capture, direct pipes into HubSpot, Salesforce, Marketo with UTM and campaign tagging.
- Event tech stack-native, work alongside Cvent, Splash, Bizzabo, Hubilo, or your custom attendee app.
- Same-day social cut-downs, 12 clips delivered by end of day one so marketing can ship while attention is hot.
- Analytics that roll up, attendance, attention, lead attribution, ready to paste into your weekly marketing dashboard.
- Embargo-aware launches, coordinated hold-release workflows for launches with PR and IR dependencies.
Procurement-ready paperwork, same day you ask.
RFP, SOW, or direct PO: we operate inside any procurement structure your legal or procurement team requires. Start there, and the creative gets the runway it actually needs.
- Same-day contracting. Your procurement contact has the contracts in hand the same day you ask — the producer owns the back office so your team never chases it.
- Contracting. We accept client paper or ship our template; addenda negotiated same week. RFP responses include scoped budget range, named producer, and team bios.
- Vendor onboarding. We arrive procurement-ready for enterprise technology buyers like HP, HPE, Cisco, and SAP, with the back office running on our clock, not yours.
- Embargo & MNPI controls. Coordinated hold-release workflows for launches with active PR or IR dependencies. Asset controls and confidential crew briefings standard.
- Post-event reporting. Attendance, session attention, lead attribution, and sponsor deliverables delivered to your inbox within 72 hours of strike, in the format your exec sponsor will quote on Monday.
They really took things to the next level. I can’t recommend these guys enough.
This is the build we point to when tech buyers ask for receipts.
A 4-day user conference across 11 parallel tracks and 38 speakers that held 96% attendee CSAT while cutting production budget 22% year over year. We sequenced the analyst-day and developer audiences so they never collided on the schedule, instrumented the sponsor showfloor back to the CRM record, and built the pipeline readout before doors opened.
Four questions in the configurator give you a directional range for your user conference, SKO, or launch. The scoping call turns that range into a number your finance team can review.
Ask for three things: a producer named on the contract rather than a single-point-of-contact promise, a published price range you can pressure-test before the first call, and a measurement deck from a comparable program. Ours reads 11 parallel tracks, 96% attendee CSAT, and 22% under the prior-year budget.
Yes, and most technology clients run it that way. One contract and the same Producer of Record, one senior producer named on the contract, across both programs, so the SKO learnings carry straight into the conference instead of being re-discovered by a new vendor.
Most flagship user conferences land in the $300K–$1M production tier, multi-day SKOs run in the same band, and a launch keynote typically runs $125K–$300K. The full tier table is published on our investment page. For calibration: our reference conference came in 22% under the prior year’s budget at 96% attendee CSAT.
Badge-scan flows pipe into HubSpot, Salesforce, or Marketo with session and track tagging, and the measurement deck lands inside 72 hours of strike. The five-city activation tour we produced on this model generated 38K qualified leads.
Related for dev-rel & product marketing
Your next user conference, SKO, or launch should end with a measurement deck your Board reads without a caveat.
Start with a call, not a brief. Fifteen minutes with a senior producer reads the show flow, the instrumentation plan, and the budget range, so you know how the Monday number gets built before you ever sign.